CASE STUDY Customer Analytics for Increased Cross Selling The Customer The company is a leading provider of group, individual, life, car, home, travel, health insurance, and retirement pension plans. The company distributes its products through channels like direct mail, direct phone, agents, intermediaries, and partnerships with local banks. Business...

CASE STUDY Predicting Marketing ROI for a Re-Commerce Company The Customer The customer is one of the largest e-commerce marketplaces for used cell phones & electronic devices. Their business model is the reverse of a typical e-Commerce company, where they take used electronic devices from end users and...

Medispend Case Study - Y Point Documentation Excellence Y Point Technical Writer Team The Y Point Technical Writer Team plays a crucial role in supporting MediSpend's products and services by producing and maintaining a wide range of documentation and content. These efforts aim to enhance...

IOT ANALYTICS Fig: IoT Analytics process flow on Data Lakehouse The Internet of Things (IOT) is a network of physical devices. These devices are characterized by a Unique Identifier (UDI) and a sensor. They are essentially self-reporting devices that send signals (data) to each other or a...

LARGE LANGUAGE MODELS Large Language Model (LLM) is a kind of Artificial Intelligence algorithm that is mainly used to understand human languages or text using self-supervised learning techniques and neural networks.  Tasks like language generation, summary writing, conversational AI (chatbot) are based on these LLMs these...

DATA ENGINEERING PIPELINES A Machine Learning model is as good as the data it is fed. Often this data is sourced from disparate data sources with their own errors and idiosyncrasies. Bringing all data into a homogenous, machine learning algorithm friendly form often takes 80% of...

EVOLUTION OF DATA MANAGEMENT From Flat files to Delta Lake Over the past several decades, the field of data management has undergone a remarkable transformation, evolving from the early days of flat file processing to the sophisticated, cloud-based architectures of today. This article takes you on a...

In the ever-evolving world of data management, the concept of the Data Lakehouse has emerged as a game-changer, combining the best of data lakes and data warehouses into a single, unified platform.This comprehensive article takes you on a deep dive into the Databricks Lakehouse on...

Reducing obsolete Inventory in the Supply Chain of a FMCG company A leading FMCG company saves millions in its Supply Chain from the Management of Obsolete Inventory and by Effective Collaboration between Tollers, Sub Contractors and other Vendors One of the leading FMCG Companies from US was having...