CASE STUDY Customer Analytics for Increased Cross Selling The Customer The company is a leading provider of group, individual, life, car, home, travel, health insurance, and retirement pension plans. The company distributes its products through channels like direct mail, direct phone, agents, intermediaries, and partnerships with local banks. Business...
CASE STUDY Predicting Marketing ROI for a Re-Commerce Company The Customer The customer is one of the largest e-commerce marketplaces for used cell phones & electronic devices. Their business model is the reverse of a typical e-Commerce company, where they take used electronic devices from end users and...
Case Study Y Point Documentation Excellence Y Point Technical Writer Team The Y Point Technical Writer Team plays a crucial role in supporting client's products and services by producing and maintaining a wide range of documentation and content. These efforts aim to enhance the...
Corporate Performance Management Case Study: A Network Profitability, Modeling and Optimization (PM&O) Solution Provides Visibility to the Drivers of a Telecom Giant's Profitability Client The client, a US wireless service provider, did not have visibility into the fund utilization and return on investments for network enhancement projects. The network,...
Market Entry Strategy for a Leading, Global Medical Devices & Diagnostics Company A Data-Driven Analytics Solution Empowers a Prominent Medical Device Company with an Effective Market Entry Strategy for their Back Pain Treatment Product Problem Statement: A globally recognized medical devices and diagnostics company was set to introduce an...